They take advantage of television
There will be cases where the CEO's secretary is in charge of social media and, when that happens, it is great. You make a good relationship with her and propose some collaboration. We call it a “non-profit exchange” because, as we are a public education institution, we cannot have a profit motive, but what we can do is get a benefit, a service that a company can provide in exchange for including them. That is, we send the magazine that is the Educational Innovation magazine .We send it in envelopes to three continents and they are for ministers USA WhatsApp Number Data of education, directors of areas in Mexico and other countries, so the profile of the people it reaches is high and there are many people interested in reaching that profile of people. . So, what we do is not put a direct insert in the magazine but, in the same envelope, we could if approved put a brochure of the services offered by the company; On Facebook itself we can say that “we already have a product or service from said company”, and give credit to “X” Company that provided us with said good. Oh, okay. It is quite interesting to know how public universities turn their situation around to obtain quality services. Indeed.
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The thing is that many times universities have a lot of resources but, sometimes, the way to obtain them is somewhat complicated, somewhat slow, in short there are vicissitudes there, but with a little imagination, we are paving the way.Very good, but returning a little more to the topic of marketing, it is very clear that there are still many universities that continue to use traditional marketing. They take advantage of television, radio and anything else that involves this type of marketing, but Digital Marketing has been rising more and more as institutions have discovered its advantages.
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